09.10 Build Collaborative, Mutually Beneficial Partnerships That Deliver Meaningful Impact For Both Organisations & The Communities They Serve
Analyse real partnership journeys from both the corporate and charity perspective, uncovering how successful collaborations were initiated, how they evolved over time, and what lessons emerged along the way
Compare standout case studies – from high-profile brand collaborations to unexpected pairings – and explore why some partnerships achieve exceptional engagement while others struggle to gain traction
Identify the behaviours, governance structures, and communication practices that sustain strong relationships, ensuring both partners feel heard, valued, and invested in long-term success
Learn how charities and corporates can move beyond one-sided arrangements to create genuinely collaborative partnerships that align commercial objectives with meaningful social impact
09.10 Perspective 1
Amy Harris, Head Of Corporate Social Responsibility UKI, Deutsche Bank
Marco Greco, Head Of Corporate Partnerships, The Sutton Trust
09.30 Perspective 2
Kirsty Brownlie, Head Of Social Impact Strategy, Aberdeen Group plc
Graham Robertson, CEO , Working Rite
CHARITY STREAM: INSIDE THE CORPORATE PERSPECTIVE: PRIORITIES, PRESSURES & PARTNERSHIP
PANEL Q&A
09.50 Understand How Businesses Are Rethinking Corporate Giving, Strategic Partnerships & Social Impact In A Changing Commercial Landscape
Unpack how corporate giving has evolved in recent years, including the growing shift towards fewer, longer-term strategic partnerships and the commercial, cultural, and reputational factors driving this change
Examine how organisations decide which charities to support, exploring the mix of brand alignment, employee engagement, customer expectations, and leadership priorities that shape partnership decisions
Gain insight into what businesses are truly looking for from charity partners today, including how charities can present stronger value propositions, demonstrate impact, and build proposals that resonate with corporate goals
Consider the wider pressures shaping partnership strategy – from shifting social priorities and ESG scrutiny to customer expectations and internal budget dynamics – and what these trends mean for the future of corporate–charity collaboration
Emmaline Rogers, Head Of Sustainability, HEINEKEN UK
Please check the Corporate Charity Partnerships website regularly for programme updates and confirmed speakers. For more information or to get involved, please call 44 (0)20 3479 2299 or email event@partnershipsconference.com