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The Strategic, Win-Win Corporate Charity Partnerships Conference Programme

Deliver Mutually-Beneficial, Long-Term, Measurable Results With Strategic, High-Impact Corporate Charity Partnerships: Best-In-Class, Innovative Strategies For Negotiating & Reinvigorating Relations, Measuring Impact, Skill Sharing & Volunteering, Boosting Engagement & Innovating Your Fundraising With Insights Into Corporate Aims & Expectations

A One-Day Practitioner-Led Conference & Networking Event, 3rd October 2017, Millennium Mayfair, London

08.30 Registration, Coffee & Speed Networking

09.00 GIC Welcome, Interactive Voting Introduction & Morning Co-Chairs’ Opening Remarks
Paul Eastwood
Director – Partnerships
Virgin Money

Kate Collins
Director of Fundraising & Marketing
Teenage Cancer Trust

INNOVATIVE, STRATEGIC PARTNERSHIPS – DOUBLE PERSPECTIVE & JOINT Q&A

09.20 Innovative Techniques For Approaching, Developing & Delivering Different Strategic, Win-Win Partnership Models With True Value & Impact

  • Top tips for establishing successful partnerships: from deciding the best partner for your goals, to pitching the idea, to setting the pace, what works best when it comes to developing strategic partnerships?
  • Collaborative, consortium, charity of the year, strategic, longterm… scrutinising the different types of partnerships to identify the ones with real impact and staying power
  • Strategic focus: effectively aligning your objectives to build two-way, mutually-beneficial relationships which add measurable value for both organisations
  • Keeping it fresh with insights into new innovations in strategic corporate charity partnerships to develop truly win-win situations

09.20 Perspective One – Joint Perspective 
Kate Franks
Foundation Manager
the innocent foundation

Kat Ross
Head of Corporate Partnerships
Action Against Hunger

09.40 Perspective Two
Kate Gibson
Vice President Corporate Responsibility
IHG (InterContinental Hotels Group)

Joint Q&A

10.00 Joint Q&A

ENGAGEMENT – PANEL DISCUSSION

10.10 Successful Strategies & New Ideas For Boosting & Maintaining Employee Engagement & Business-Wide Buy-In To Drive Partnership Success

  • Best-practice advice on communicating the benefits of a partnership to motivate colleagues and win their buy-in from the outset
  • Capitalising on new and innovative ideas and opportunities for engaging employees with partnership activities to reduce fundraising fatigue
  • Identifying the key influencers at all levels of the organisation to ensure your messages reach employees business-wide and effectively engage staff with the partnership objectives
  • Demonstrating the difference: raising employee awareness and communicating the impact of their support to keep staff engaged and promote involvement

Eleanor Turner
Head of Corporate Responsibility
Prudential UK & Europe

Jessie Macneil-Brown
Senior Manager International Campaigns & Corporate Responsibility
The Body Shop

Claudia Candiotto
Corporate Responsibility Executive EMEA
Hilton

Emily Wilkie
Corporate Partnership Manager
Place2Be

Victoria Moorhouse
Head of Sustainability – Costa
Whitbread

10.45 Morning Refreshment Break With Informal Networking

11.15 Bonus Session; Reserved For Exclusive Partner. To get involved in The Corporate Charity Partnerships Conference, please call +44 (0)20 3479 2299 or email partner@partnershipsconference.com for more details.

DRIVING MOMENTUM & LONG-TERM PARTNERSHIPS – JOINT PERSPECTIVE

11.35 Best-Practice Strategies For Keeping The Momentum Going & Ensuring Long-Term Partnership Success For Both Organisations

  • Getting past the initial flurry of interest: how to maintain momentum and engagement over time to develop long-term, successful partnerships
  • Top tips for building long-lasting partnerships, identifying potential growth areas and keeping messages fresh, relevant and engaging
  • Tackling shifting business priorities and corporate focuses to keep the momentum going and continue to deliver results

Juliet Silvester
Head of Responsible Business EMEIA
Fujitsu UK & Ireland

Melanie Failes
Senior Corporate Partnership Manager
Macmillan Cancer Support

Closed-Door Corporate & Charity Breakout Streams

Join your dedicated breakout stream to focus on some of the more sector-specific issues: colour-coded entry for corporate or charity only rooms, Chatham House rules apply.

CORPORATE STREAM: MEASUREMENT & BUY-IN – JOINT PERSPECTIVE

12.00 O2 & NSPCC: Delivering Real Social Impact & Driving Commercial Value Through Our Strategic Partnership

  • Beyond just being ‘nice to do’: clearly demonstrating the social impact and commercial value of strategic corporate charity partnerships, for both sides
  • The realities of engaging and securing the support of stakeholders throughout both organisations
  • The role of robust and evidence-based reporting and authentic communication, both internally and externally

Shelley Seed
O2 & NSPCC Partnership Programme Manager
Telefónica O2 UK

Rachel Hawksworth
Senior Programme Manager – Child Safety Online, Impact & Innovations
NSPCC

CORPORATE STREAM: PARTNERSHIP INNOVATIONS & TRENDS PANEL

12.20 Keeping Up-To-Date With The Latest Trends & New Innovations For Next-Level Partnerships

  • Benchmarking against other organisations: what are the trends?
  • What are some new, innovative ideas that can be incorporated into your partnership strategy?
  • How can charity partnerships be leveraged to achieve multiple CSR objectives and business goals in practice?

Suzanne Westlake
Head of Corporate Responsibility & Corporate Affairs
Ocado

Payal Dalal
Head of Global Community Programmes
Standard Chartered

Kim Haynes
Head of New Partnerships
Oxfam

Paul Streets OBE
Chief Executive
Lloyds Bank Foundation England & Wales

Siena Parker
Head of Creative Responsibility
Penguin Random House UK

CHARITY STREAM: BREXIT, ECONOMIC & POLITICAL UNCERTAINTY

12.00 From Brexit To Worldwide Political & Economic Change & Uncertainty, What’s The Likely Impact For Partnerships?

  • How could Brexit impact future corporate strategies and business objectives when it comes to charity partnerships?
  • Lessons from the past: how have charities previously overcome the challenges of difficult external climates to continue to win corporate partnerships?
  • Advice on developing the right response to political and economic changes, keeping in mind your key objectives and your supporters’ and stakeholders’ values

– Interactive Delegate Debate

CHARITY STREAM: CORPORATE INSIGHTS PANEL – QUIZ THE CORPORATES!

12.20 What Do Corporates Expect & How Can Charities Optimise Their Approaches To Maximise Their Chances Of Success?

  • How have corporates’ attitudes been shifting recently and what are they looking to get out of a charity partnership?
  • What makes the difference between success and failure when applying and pitching corporates?
  • What are corporates particularly interested in getting involved in and how do they like to engage their staff through charity partnerships?

Facilitated by Amit Aggarwal, Director of Corporate Partnerships, Great Ormond Street Hospital Children’s Charity

Paul Broadhead
Head of Community Investment & Education Outreach
Rolls-Royce Plc

Barry Clavin
Head of Campaigns & Social Goals
The Co-op

Nicole Lovett
Director, Head of Corporate Social Responsibility UK
Deutsche Bank

Jo Daniels
Senior Sustainable Business & Corporate Partnerships Manager
Marks & Spencer plc

12.50 Lunch For Delegates, Partners & Speakers

13.20 Informal Peer-To-Peer Discussions, Corporate Clinics & Charity Insight Zones

A) Achieving Social Change Through Collaboration
Sam Davies
Head of Corporate Partnerships
Shelter UK

B) Charity Of The Year
Katie Mosses
Corporate Partnerships Manager
The Brain Tumour Charity

C) Thinking Beyond Fundraising!
Lisa Basford
Director, Global Corporate Responsibility
IHG (InterContinental Hotels Group)

D) Multi-National, Complex Partnerships
Ella Clarke Manager
Senior Corporate Partnership Manager
WWF

E) Collaborative Partnerships
Ana Svab
Corporate Responsibility Advisor
Sodexo

Corporate Clinics & Charity Insight Zones:

F) Payal Dalal
Head of Global Community Programmes
Standard Chartered Bank

G) Julian Yorke
Global Community & Engagement Manager
Clarks

H) Amy Whidburn
Global Head of Corporate Responsibility
Mothercare

I) Karen Tighe
Head of Fundraising & Volunteering
Lloyds Banking Group

Charlie Godolphin
Charity Partnerships Manager
Lloyds Banking Group

J) Gabriela Potworowska
Account Management Lead
British Heart Foundation

K) Ejemhen Esangbedo
New Business Unit Manager
World Vision UK

14.00 Afternoon Co-Chairs’ Opening Remarks

Graham Precey
Head of Corporate Responsibility & Ethics
Legal & General Group Plc

Paul Streets OBE
Chief Executive
Lloyds Bank Foundation England & Wales

MEASUREMENT, ROI & SOCIAL IMPACT

14.15 Proving The Value Of Partnerships With Effective Tools & Techniques For Measuring & Evaluating The Tangible Benefits, Social Impact & Long-Term Achievements

  • Exploring the different indicators for success to find the right metrics for your organisation and effectively demonstrate your long-term and short-term partnership achievements
  • What are the best methods for reporting the outputs and social impact of partnership activities to justify the time and money invested from both sides?
  • Top tips for measuring the tangible benefits and quantifying the value of a partnership; effective techniques and methods which can be adapted to work for any organisation or budget
  • Do partnerships translate into effective action? Advice on demonstrating the softer impact of the partnership to successfully embed social purpose and value as part of the business DNA

Matthew Leopold
Brand – Sponsorship & CSR
British Gas

FUNDRAISING & INNOVATION – JOINT PERSPECTIVE

14.35 Exploring Innovative Ideas, Creative Fundraising Activities & New Ways Of Thinking Around The Changing Face Of Corporate Charity Partnerships

  • As partnership dynamics continue to evolve, getting on board with the trends, adapting strategies and changing perceptions to develop activities which actually help charity partners
  • From skill-sharing to gifts in kind to pro-bono support, assessing the latest innovations in events and fundraising initiatives to find new ways for corporates to support charities, beyond just donating money
  • Not forgetting the importance of funding! How can we get more creative when it comes to raising funds to support charity partners whilst preventing fundraising fatigue and maintaining staff engagement?

Lisa Bonadonna
Head of the Save the Children Partnership
GSK

Arabella Moore
Senior Lead for the GSK-Save the Children Partnership
Save the Children UK

14.55 Bonus Session; Reserved For Exclusive Partner. To get involved in The Corporate Charity Partnerships Conference, please call +44 (0)20 3479 2299 or email partner@partnershipsconference.com for more details.

15.25 Afternoon Refreshment Break With Informal Networking

7 JOINT PERSPECTIVES: STRATEGIC PARTNERSHIPS IN PRACTICE

15.55 What’s The Real Story? Learn From The Practical Day-To-Day Challenges & Successes Of Strategic Corporate Charity Partnerships

Hear real-life, practical insights and key learnings from a corporate charity partnership in one of these informal group discussions:

A) Siena Parker
Head of Creative Responsibility
Penguin Random House UK

Ruth Harrison
Director
Spread The Word

B) Matthew Lock
Head of Corporate Partnerships
Samaritans

Annette Saunders
Corporate Responsibility Manager
Vanquis Bank

C) Jo Daniels
Senior Sustainable Business & Corporate Partnerships Manager
Marks & Spencer plc

Paul Buchanan
Executive Director
Business in the Community

D) Chris Carter
Vice President, Brand & Marketing, Europe, RBC Capital Markets
Great Ormond Street Hospital Charity

Clyde Muir
Royal Bank of Canada

E) Sam Davies
Head of Corporate Partnerships
Shelter UK

Sascha Chennell
Senior Social Investment Manager
Nationwide Building Society

F) Rosalind Munro
Head of Community Investment
GE

Marelisa Vega
Community Relations Manager
GE

Partner Speaker TBC
Help for Heroes

G) Karen Tighe
Head of Fundraising & Volunteering
Lloyds Banking Group

Speaker TBC
Mental Health UK

H) Katie Mosses
Corporate Partnerships Manager
The Brain Tumour Charity

Speaker TBC

VOLUNTEERING & SKILL SHARING – JOINT PERSPECTIVE

16.30 Harnessing New Opportunities In Volunteering & Skill Sharing For Value-Adding, Mutually-Beneficial Partnerships

  • Successfully creating and developing really different, mutually-beneficial volunteering and skill sharing opportunities, besides the usual run-of-the-mill activities
  • Capitalising on new ways of applying skills-based volunteering to add value for both organisations whilst also helping the charity generate revenue and funds
  • How can corporates and charities learn from each other’s skills and experiences to fundamentally improve their ways of working?

James Sutton
Business Development Strategist
Raleigh International

Clémence Francelle
CSR & Foundation Officer
BNP Paribas (Suisse)

16.50 Co-Chairs’ Closing Remarks

17.15 Official Close Of Conference Day

Please check the website regularly for updates and newly confirmed speakers. For more information on how to get involved in The Innovative, Win-Win Corporate Charity Partnerships Conference, please email info@partnershipsconference.com.